Tablet publishing and distribution a hot topic at FIPP Asia-Pacific conference

Having the right content architecture for multi-platform usage and the ability to efficiently manage editorial workflows for apps and digital editions is ever more complex.

In addition, digital editions and digital newsstands whilst creating borderless business opportunities for publishers, also create new problems in terms of pricing and piracy. A panel of content management system companies and digital newsstand operators will discuss the issues and opportunities for publishers in these changing times at the 3^rd FIPP Asia Pacific Digital Magazine Media Conference in Seoul, Korea.

Joan Sola, president, Zinio International, Spain; Vijay Radhakrishnan, President, Magster, India and Peo Strindlund, Vice President of Sales, Mag+, Sweden, will discuss the issues surrounding this topic, and more.

The two-day conference is taking place on 19-21 September 2012. FIPP and KMA (Korean Magazine Association) are hosting the conference, which is an international event for all magazine media companies.

Other topics to be discussed at the event include:

• Making content work across platforms
• The future of digital technology
• Innovations in magazine media
• How to leverage the power of digital and social media 
• The route to profitable websites
• Audience engagement: The B2B experience
• The future of the Korean magazine market
• Insights from advertisers
• Content on the move - the future of mobile
• The future of magazine media in China and Japan
• Audience measurement and advertising effectiveness in the digital age 
• Developing a multi-platform international brand

FIPP will be launching its first ever World Digital Media Trends report at the conference, which will be freely available to all delegates. Contact Helen Bland for more information.

Book your place at www.fippdigitalconferenceasia.com 

Contact FIPP's events manager, Claire Jones, with queries and Stuart Hands for sponsorship and advertising opportunities.