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Digital Innovators’ Tour Spotlight: Deep Focus

Ian Schafer ()

Deep Focus is a global creative agency that is lauded for its expertise and excellence in digitally-led creative execution and media strategy, innovative agency operational models and consumer insights that drive engaging, value-driven experiences. 

They work with clients, such as Nestlé, Microsoft, Samsung and Alibaba, to build culturally connected brands that thrive and engage in changing consumer environments. The CEO and founder of Deep Focus, Ian Schafer, is considered to be one of the top experts on social media engagement. He is focused on the future of advertising and believes that there will be fewer but better ads. He sees untapped potential in branded content and advertising on social media platforms such as Snapchat, Musical.ly, WeHeartIt, Meerkat, and Imgur

The Digital Innovators' Tour is an opportunity to meet Ian Schafer in person and get his insights on reaching audiences in a way that culturally connects with consumers. He will also share his perspectives on trends that will impact advertising and media. 

DIS Tour 2017 ()

In addition to Deep Focus, tour participants will get to meet key executives at National Geographic, Gannett, Atlantic Media, Hanley Wood, Google, Facebook, and more*.

Register now for the Digital Innovators’ Tour to New York and Washington D.C. from 7-12 May 2017. Space is limited and going fast. For more details, including the latest list of confirmed companies, please visit the Digital Innovators’ Tour page.

DI Tour cities ()

If you would like to participate in this valuable and exclusive opportunity, book your place directly on our website. Please note that space on the tour is strictly limited so participants will be registered on a first come, first served basis.

If you are interested but not ready to commit yet, ask Anja Mumm at a.mumm@vdz.de to add you to the interested list and you will get priority if you decide to register later, space permitting.

*The programme is subject to change.

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