"We are pleased to extend our distribution partnership with Magzter to include the digital edition of Weight Watchers magazine Australia. Leveraging Magzter's global audience will help deliver our great content to a wider audience," said Kit Wilson, group subscription marketing manager, Bauer Media Australia.
"Magzter has been working with Bauer Media globally for many years now and they have always been synonymous with superlative content. Bauer Australia has been a strong partner to Magzter and adding Weight Watchers Australia has further strengthened their offering to our global audience. We're quite confident that this exciting magazine will be loved by millions of fitness enthusiasts on Magzter, who desire to look and be their best," added Girish Ramdas, CEO, Magzter.
"Magzter has been sharing a fruitful digital partnership with Bauer Media for almost three years, and we're now delighted to add Weight Watchers Australia from this esteemed publishing house to our catalogue. We are quite confident that this prized and well-researched magazine will inspire our 30+ million readers to stay healthy and amazing!," said Vijay Radhakrishnan, president, Magzter.
The Magzter digital magazine newsstand is free (with in-app purchases) and available worldwide through the App Store in the News category. A monthly magazine, Weight Watchers Australia is priced at AUD 40.07 ($29.99 USD).
Bauer Media is a member of FIPP.
One of the first objectives for James Hewes, incoming President and CEO of FIPP, is for the organisation to ensure it better reflects and addresses the needs of members and prospective members – across all platforms, including print.17th Jul 2017 MagWorld
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