Quantcast
return Home

Chart of the week: 'Media and entertainment' is the second most launched app category

In the first half of 2017 there were close to 16 monthly app launches per user on average worldwide. According to data analysis firm Localytics, the most used apps are in the social media category. The second best performing type of apps were in the media and entertainment segment.

According to Localytics, whose numbers are based on data from more than 37,000 apps, the session length amounted to 4.63 minutes per month, which is the average time spent in an individual app across all sessions per month. The total amount of time spent in apps throughout the month amounts to 73.57 minutes.

Chart 11 Sep ()

Download the chart here.

Source: Statista

More like this

Chart of the week: Almost one third of the world uses social networks

Chart of the week: Facebook nation is more populous than China

Chart of the week: Which online video ads are playing all the way through?

Chart of the week: China's parallel online universe

Chart of the week: The smartphone duopoly

Chart of the week: How annoying is advertising in newsletters?

Go to Full Site