RT @janewynyard: Hearst Launches Digital Cross-Country Sales Division http://t.co/LtEtfDfPIm Thu, May 16, 2013
Prominent #media names to attend World #Magazine Congress, Rome. #Network with us. Book your ticket now > http://t.co/vCscfZz2Fa | #WMC2013 Thu, May 16, 2013
Rodale Launches Women's Health in the Netherlands, Poland and Spain: http://t.co/omEcumDMFD @RodaleNews Thu, May 16, 2013
RT @Flipping_Pages: You can sign up here: http://t.co/JIbfLX5bUe RT @FIPP_magazines: The @Flipping_Pages Weekly. Well worth a read! http://… Thu, May 16, 2013
The @Flipping_Pages Weekly. Well worth a read! http://t.co/MgUrhDg8Ia Thu, May 16, 2013
Proof of Performance: Making the Case for Magazine Media
Proof of Performance: Making the Case for Magazine Media sets out the research-based evidence from all over the world proving the effectiveness of printed and digital magazine content. POP is an invaluable tool for all publishing company staff and everyone involved in planning, buying, selling or evaluating marketing campaigns. In particular it can be used to promote the strengths of magazines and to reach agencies and advertisers with critical information about the value of advertising in magazine media.
Go to the POP Toolkit for links to the references, an introductory webinar, press releases and more: www.fipp.com/POP
A5 landscape / 116 pages full colour / digital edition by Nxtbook / print edition / published June 2012
Download the FREE digital edition below, or purchase a printed copy. (Members should login to the Members-only area to order at the special rate).
| FIPP member (print edition, including postage and packaging) | £35.00 | |
| Non-member (print edition, including postage and packaging) | £42.00 | |
| Digital Edition - free download | ||
