The FIPP UPM Insight Awards celebrate the most effective insight projects from across our industry. Open to any project that delivered results in 2017 or 2018, these Awards enable media companies and trade associations to highlight research-driven pieces of work that have enabled them to materially improve their business.
The FIPP UPM Insight Awards celebrate the most effective insight projects from across our industry. Open to any project that delivered results in 2017 or 2018, these Awards enable media companies and trade associations to highlight research-driven pieces of work that have enabled them to materially improve their business.
Download the entry form and criteria here (deadline Friday 9 November).
The Awards include categories for B2B and B2C projects, to be awarded at the FIPP Insight Awards evening in London on Wednesday 12 December. The highlight of the evening will be the awarding of the coveted “Insight Team of the Year” Award, given to the team that has made the greatest demonstrable difference to their business or the industry as a whole.
The judges, comprising the experienced professionals that make up the FIPP Insight Committee, will be looking for evidence of success in these categories (the full entry and eligibility criteria can be found at the end of the entry form):
- Insight Team of the Year
- Best Insight Project B2C
- Best Insight Project B2B
- Launch / Re-Launch Insight
- Multi-Platform Insight
- Diversity Insight
- Consumer Acquisition or Retention
- Advertiser Acquisition or Retention
- Commercial Outcome Award
The FIPP Insight Awards are presented in partnership with UPM, The Biofore Company.
Shortlisted insight projects and campaigns will receive global recognition across FIPP marketing channels including fipp.com and the weekly FIPP World newsletter (you can subscribe – free – here).
Judging the Awards will be the members of the FIPP Insight Committee and a representative from the sponsor, UPM. Companies represented on the Insight Committee include: We Media, Belgium; ABC News, USA; ACPM Alliance pour les Chiffres de la Presse et des Médias, France; Asociación de Revistas de Información (ARI), Spain; Bauer Media Group, Germany; Finnish Periodical Publishers' Association (FPPA), Finland; Magazine Media Association (MMA), The Netherlands; Magnetic Media, UK; Media24 Magazines, South Africa; Meredith Corporation, USA; MPA - The Association of Magazine Media, USA; NewsLifeMedia, Australia; Reader's Digest Association Canada (ULC), Canada; TI Media, UK; VDZ - Verband Deutscher Zeitschriftenverleger e.V., Germany; and WAN-IFRA, France / Germany.
See last year’s winning entries here.
The awards are completely free to enter.
To enter, download and complete the entry form and return with supporting materials to Helen Bland. For an editable Word document, go to Resources and select the Word version of the FIPP Insight Awards entry form.
Deadline for entries: Friday 9 November 2018
Presentation of FIPP UPM Insight Awards along with the FIPP UPM Rising Stars Awards at FIPP Insider London, Wednesday 12 December 2018
Entries and enquiries should be submitted to: Helen Bland, FIPP Head of Insight