FIPP Innovation in Magazine Media 2015-2016 World Report

The 2015-2016 World Report is the most in-depth book about creative media thinking that we have ever published. We are zeroing in on the top ten categories of innovation that can have the biggest, most immediate impact on the future of magazine media.

Innovation was launched at the FIPP/VDZ/eMediaSF Digital Innovators Forum (DIS) on 23 March in Berlin, Germany. Over the years, the launch of the Innovation World Report has become one of the most popular sessions at the DIS as editors John Wilpers and Juan Señor take the audience on a whirlwind tour of the best magazine media innovations from around the world in the past year.

Topics include: successful advertising strategies - covering mobile, native, programmatic and digital ad fraud; e-newsletters; events, print innovations and magazines making a buzz.

Blippar provides interactive content, polls, videos and charts to the book via the free Blippar app.

The digital edition is made available thanks to PressReader.

Subscribe to FIPP's monthly Innovation newsletter (free). Further information from Helen Bland at FIPP.

ISBN print edition: 978-1-872274-79-9

ISBN digital edition: 978-1-872274-80-5

FIPP members get the digital edition for free and can login here (or contact Helen or Sylkia for your password):

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John Wilpers

Juan Señor

Juan Antonio Giner

The fifth Innovations in Magazine Media World Report presents the roadmap for successful magazine media strategy. It features five of the major changes exploding on the magazine media front: mobile as the dominant platform, programmatic advertising, video, big data, and native advertising.

The 2014 Innovations in Magazine Media showcases new, dynamic and lucrative innovations in all aspects of magazine media.

It also looks at global case studies providing insight on everything from programmatic advertising, e-commerce and m-commerce, print innovations, events and conferences, innovation labs, start-ups to watch and magazines making a buzz, to Google Glass and finally magazines you can plant and a magazine as a mobile wifi spot. 

Scroll down to place your order. FIPP Members get the digital edition for free. 

For further information, including translation rights, bulk discounts and how to invite the editors to speak at your events, contact Helen Bland.

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