FIPP Innovation in Media 2019-2020 World Report

Innovation in Media 2019-2020 World Report focuses on the 12 proven-success media business models for the 21st century. 

The 12 business models analysed by the editors, John Wilpers and Juan Señor are: 

1. Reader Revenue (Subscriptions)
2. Paid Content (Branded and Native)
3. Ad Dependent
4. Philanthropist
5. Retailer
6. Events Organiser
7. Club
8. IT Provider
9. Agency
10. Data Broker
11. Brand Licenser
12. Investor

Additional chapters look at the role of tech including Augmented Reality, cryptocurrency, Artificial Intelligence and voice activation. And of course the usual round up of unusual, extraordinary and offbeat advertising solutions in media will delight and astound.

Innovation in Media 2019-2020 World Report is published on 25 March 2019. 

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The Innovation Report is written for FIPP by John Wilpers, senior director of Innovation Media Consulting, a global consultancy helping publishers succeed in the digital age.

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