The editors, John Wilpers and Juan Señor deliver....
... the newest, hottest, most profitable developments impacting on magazine media today.
- Distributed content/social media
From dark social to influencer marketing and engaging with GAFA platforms
- Media tech: Artificial intelligence and updates
The next big thing to impact media is ?
Reader revenue, anti-ad blocking strategies, spoofing and where IS digital advertising working?
Reinventing print for profit
The usual fun stuff!
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The Innovation Report is written for FIPP by John Wilpers, senior director of Innovation Media Consulting, a global consultancy helping publishers succeed in the digital age.