Viewing Resources By Subject - ecommerce


Chart of the week: Ecommerce is up and poised for further growth Worldwide, ecommerce growth is primarily being driven by consumers using their mobile devices, phones and tablets, to acquire goods and services. According to eMarketer estimates, retail ecommerce sales reached US$2.3 trillion in 2017, a 23.2 per cent increase over the previous year. The mobile share stood at 58.9 per cent, or $1.4 trillion. In 2021, mobile ecommerce could rake in some $3.5 trillion and then make up almost three quarters (72.9 per cent) of ecommerce sales. “A majority of first-time digital buyers are now completing transactions via mobile devices, specifically smartphones,” eMarketer elaborates. As this mobile savvy audience matures, “their purchase frequency and amount spent online will only increase.” The data covers products or services purchased via mobile devices, regardless of the method of payment or fulfilment. It excludes travel and event tickets. Publishers too, will have to keep concentrating on mobile first strategies, as this is where the consumers are mingling and spending.
Innovation chapter 2017: Monetisation Chapter from the 8th FIPP Innovation in Magazine Media 2017-2018 World Report. How the heck do you make money from magazine media these days?
FIPP World Congress 2017 speaker presentation: Dominik Grau, Ebner Media Group How to build a content-to-commerce play
FIPP World Congress speaker presentation: Pete Wootton, Dennis Pivoting into the ecommerce fast lane
Celebrate the best innovations worldwide with the launch of the Innovation 2015-2016 World Report: Juan Señor, Partner & John Wilpers, Senior Director, Innovation Consulting Group, Spain/USA (Part 1 of 2) Speaker presentation from the FIPP/VDZ/eMediaSF Digital Innovators' Summit (DIS), held 21-24 March 2015 in Berlin, Germany. Part 1 of 2 downloads.
Building pureplay, ecommerce brands across borders: Antoine Hendrikx, Business Unit Manager Storefronts, Sanoma Digital, Netherlands Speaker presentation from the FIPP/VDZ/eMediaSF Digital Innovators' Summit (DIS), held 21-24 March 2015 in Berlin, Germany.
Magazines Canada Digital Magazine Factbook 2013 Publisher: Magazines Canada, 166 pages
FIPP World Digital Media Factbook 2013-14 infographic The latest insights into magazine media and the digital universe in one infographic. Synopsis of the figures, charts, case studies and expert analysis from the FIPP World Digital Media Factbook 2013-14.
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