• Magazine brands shopping into the future with visual search

    Consumer-facing publishers may soon be adding visual search to their e-commerce offerings, if visual search takes off. Outlined by Jenny Griffiths, founder and CEO of Snap Tech, at the Digital Innovator’s Summit in Berlin March 20, technologies like Snap Tech may change the way the world shops, which would be especially valuable for publishers.

    Published 20 March 2018 Features
  • Deep dive: Subscription models… If you build it, will they come?

    With countless publishing brands battling to maintain cash-flow and build a solid business model, many are pinning their hopes on building subscription businesses. During this week’s Digital Innovators’ Summit (DIS) in Berlin the topic proved to be a recurring theme.

    Published 20 March 2018 Features
  • Deep dive: The shift from quantity to quality - two examples from tech based publishers

    Throughout DIS 2018 representatives of companies from across the globe have taken to the stage to share their insights about how they are growing their businesses. For the mid morning segment on the second day, execs from two tech based companies, both of whom have a very strong print heritage, explained how they had adapted their business models and where they are likely to venture to in the future. They both constantly referenced premium quality content as being at the core of their strategy.

    Published 20 March 2018 Features
  • How voice-activated devices create opportunities for publishers

    As voice-activated devices and services become more ubiquitous, new opportunities are opening up for publishers to reach users. On day two of the Digital Innovators’ Summit in Berlin, Alexander Bregman, Strategic Partner Development Manager at Google EMEA, explained how the combination of Google Assistant and the rise of smart speakers could lead to great partnerships with publishers in the very near future.

    Published 20 March 2018 Features
  • Three ways forward for the modern advertiser

    Although much of the DIS this year has focused on emerging revenue streams, advertising remains a huge industry that is vital to both brands and publishers. Bernhard Glock, senior  VP Medialink, who is also a former President of the World Federation of Advertisers, is ideally placed to offer a 360 perspective on the future of the medium.  

    Published 20 March 2018 Features
  • How Axel Springer came back from the dead

    From being described as an “internet midget” losing hundreds of millions a mere 17 years ago, Axel Springer managed to rebuild itself into a digital publishing powerhouse. Dr. Andreas Wiele, President Classifieds and Marketing Media at Axel Springer, Germany, explains how the German media giant faced off a near death experience.

    Published 20 March 2018 Features
  • How Cheddar Inc. innovates to create a new type of media for a new generation

    Cheddar, which launched two years ago in the United States as a live and on-demand news channel, is a new type of media for a new generation, filling a gap in the market for business news tailored for millennials. Melissa Rosenthal, Cheddar Inc.’s EVP, spoke at the Digital Innovator's Summit 2018 in Berlin today, where she provided insight into the thinking behind Cheddar and its journalism and business model.

    Published 19 March 2018 Features
  • How Blockchain could revitalise the media

    Blockchain, which was one of the key buzzwords of 2017, is a technology that its champions believe will transform many industries. 2018 has seen the hype around Blockchain abate a little, so now seems to be an apposite moment for publishers to take a serious look at what the technology is, and how it could impact on both the way they publish and monetise content.

    Published 19 March 2018 Features
  • Six insights from VGTV on online video for a highly visual society

    As the internet pivots more and more towards visual content, VG.no, Norway’s largest online news site, is maintaining its position by investing significantly in one thing: online video. 

    Published 19 March 2018 Features
  • What now with Facebook and the digital media business model?

    The relationship between publishers and platforms, and in particular Facebook, was never far from conversation at several sessions at FIPP and VDZ’s Digital Innovators’ Summit in Berlin today.

    Published 19 March 2018 Features


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