FIPP World Congress 2017 | Meet the speaker: Kalli Purie, India Today Group
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Kalli is better recognised in the industry for her vision to synergise India Today Group’s excellence in conventional journalism with the reach and innovations of new media.
A serial entrepreneur at heart, she brings a rich experience in running a wide range of media properties from television channels, apps, to a digital newspaper, to championing world class events, to devising a social media strategy for the group. Par excellence ideator and project manager she is the natural choice to launch the many innovative products of the group. She is uniquely positioned to address India Today’s integrated foray in the new media landscape.
Her unified leadership in television, digital and events is the cornerstone for the success of synergy in the Group.
In her current role, she is steering the editorial of India’s undisputed number one news channel along with three others of the network. She is also the lead for all signature events of the group. She is aggressively spearheading the rollout of the next set of digital innovations.
Armed with a clear vision about the future of news, she is a key member of the team that has built the architecture of a futuristic newsroom, apt for the multimedia, multi-device world we live in. The project is creating a giant news turbine to harness the forces of an integrated newsroom, exploiting synergies amongst the many media platforms.
She is a graduate from Oxford University, UK in Politics, Philosophy and Economics.
Kalli will speak at the 41st FIPP World Congress, 9-11 October 2017 in London, the UK. Meet her there.
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