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Readly expands its operations in Europe and enters the Netherlands

On 29 November Readly announced its entry to the Netherlands and further expansion of operations throughout Europe. 

Readly enters the Netherlands with fifteen of the most influential publishers, including Hearst Netherlands, Audax Media and F&L Media. The platform will offer its readers more than a 100 titles in Dutch with well-known brands like Vogue, Glamour, National Geographic and Auto-Review.

The Netherlands is Readly’s second new market entry this year after the launch of Switzerland in June. This will be the eighth active market for the company together with the UK, Ireland, Sweden, Germany, Austria, Switzerland and the United States.

Jörgen Gullbrandson, CEO at Readly, comments:“I’m pleased that we’re now making our way into the Dutch market. It’s an important market because of its high density of magazines and magazine readers. With this launch we are one step closer to our goal of being the number one subscription app for digital magazines worldwide.”

The Netherlands launch saw Readly hosting a week long consumer engagement event with activities including a pop-up store, several influencer events and digital.

 

 

 

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