Time Inc. reaches its largest digital audience ever with more than 139 million monthly unique views (+27 per cent year-on-year and six per cent month increase), based on comScore's latest monthly US multi-platform report for September 2017.
Traffic from mobile devices, including smartphones or tablets, was up 37 per cent at 116.3 million UV's; about 93.7 million UV's (+38 per cent year-on-year) are mobile-only visitors. Mobile visitors now represent 84 per cent of Time Inc.’s total digital audience with a reach of 59 per cent of total mobile internet users in the US.
"With 30 million print subscribers and a digital audience of 139 million, we are leveraging our massive scale and powerful brand portfolio to serve our consumers anytime, anywhere across platforms - this is the foundation of our strategy as we move quickly to generate new revenue streams and deliver growth," said Rich Battista, president and CEO of Time Inc.
Time Inc.'s brands include People, Time, Fortune, Sports Illustrated, InStyle, Real Simple, Southern Living, Travel + Leisure, as well as approximately 60 diverse international brands.
Time Inc. is a member of FIPP.
Wibbitz, the AI-powered video creation platform, has announced the opening of its fourth international office in London, spearheaded by managing director and digital media expert Jane Loring.15th Oct 2018 Industry News
Google and Condé Nast announced a partnership to capture November covers of Allure, Architectural Digest, Bon Appetit, Condé Nast Traveler, Glamour, GQ and W with Google’s new Pixel 3 phone. Along with the seven covers, Condé Nast’s brands are also capturing a digital cover for GQ, Behind-the-Scenes editorial pages in-book as well as editorial videos, all recorded with the Pixel 3.10th Oct 2018 Industry News
After two years of partnership, PressReader and China International Book Trade Group Corporation (CIBTC) have signed a new agreement, creating more opportunities for cross-promotion in China and other markets.1st Oct 2018 Industry News
TI Media is partnering with tech company Ownable to make it easier for readers to place orders for the products they see featured in the pages of its homes magazines.24th Sep 2018 Industry News
A handful of UK magazine publishers claimed bragging rights for their newsstand performances during the first six months of 2018. The common thread emerging from magazines that showed newsstand growth seems to be the ability to double down on the qualities inherent to print and to create content that is uniquely different from all other mediums.8th Oct 2018 Features
Tor Jacobsen is SVP consumer marketing and revenue at Schibsted Media. He will speak at the 8th Data & AI for Media conference in London about how Schibsted leverages data and AI to acquire and retain subscribers.8th Oct 2018 Features
Bloomberg is widening its expansion efforts in South America with a new co-branded digital partnership with Perfil, a leading publisher in Argentina.8th Oct 2018 Features
View and download the speaker presentations from the FIPP Asia international conference, 14-15 September, Wuhan, China.10th Oct 2018 Insight News
Fake news has found a potent ally in the video sphere - deepfake technology. With the content validation industry in its infancy, publishers seem to stand alone. Or do they?8th Oct 2018 Features
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