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• Chart of the week: Twitter's ads aren't engaging users like they used to

  While the absolute growth of ad engagement on Twitter continues to inch upwards, the rate of that engagement hasn’t been able to maintain its phenomenal fiscal year (FY) 2016 rate.

  Published 18 February 2019 Insight News
• Innovation 2019-2020 report: pre-order now and save 15%

  The 10th edition of the Innovation in Media 2019-2020 World Report will be launched on 25 March 2019 at DIS2019 (Digital Innovators' Summit) in Berlin, Germany. Check out the 12 proven-success magazine media business models for the 21st century.

  Published 18 February 2019 Insight News
• Chart of the week: Podcast loyalty boosts positive attitude towards ads

  Loyal podcast listeners will stomach a few more advertisements to support their favourite show, a study by Westwood One found. Advertisers have successfully incorporated their products into podcast programming, yet podcasts’ ability to translate that willingness by listeners into substantial revenue still lies further down the road for the medium.

  Published 11 February 2019 Insight News
• Axel Springer International Paid Content Summit 2019 focuses on subscriber retention

  More than 90 experts representing leading international media companies from 14 countries met in Berlin from February 6 to 7, 2019, at the invitation of Axel Springer for the sixth International Paid Content Summit. 

  Published 08 February 2019 Insight News
• Media Voices podcast: Digiday editor-in-chief Brian Morrissey on shifting digital publishing economics

  On this week’s episode of Media Voices, the team brave Snowmageddon to interview Digiday editor-in-chief Brian Morrissey, about publishing economics and sustainability, how B2B is cool, and the value of being really honest about change.

  Published 04 February 2019 Insight News
• Chart of the week: UK leads European ad revenue for social media

  The United Kingdom was able to drum up the most social media ad revenue in 2018, according to analysis and forecasts by Statista’s Digital Market Outlook. The UK brought in about US$2.8 billion in revenue solely from advertising on social networks, excluding revenue generated from membership-subscriptions or premium fees.

  Published 04 February 2019 Insight News
• [Download] Sustainability in publishing: Read how others in the industry are achieving maximum positive impact

  [Sponsored] The global megatrends that are driving the need for sustainable development are population growth, urbanisation, climate change, digitalisation, and non-renewable resource depletion. The publishing industry is not immune to these. In fact, as a prime user of natural resources, responsible publishers today are increasingly asking what their role should be to meet sustainability challenges and with it achieve maximum positive impact.

  Published 04 February 2019 Insight News
• Chart of the week: Where media could benefit from AI

  Artificial intelligence (AI) is transforming business practices and the labour market across all industries, upending how leaders look at structural issues within their companies. While AI is often associated with the tech and finance sector, media has and will continue to incorporate artificial intelligence into every facet of the industry in the coming years.

  Published 28 January 2019 Insight News
• Media Voices podcast: Film Stories' founder Simon Brew on crowdfunding an independent magazine

  On this week's episode of Media Voices, the founder of Film Stories magazine Simon Brew talks the dos and don'ts of a crowdfunding campaign, the potential of independent magazines, and the importance of giving new voices a chance to be heard.

  Published 28 January 2019 Insight News
• Chart of the week: News industry pivots to subscriptions for 2019

  News industry leaders are doubling down on their focus on subscription services going into 2019, with half of the editors-in-chief, CEOs, managing directors, and heads of digital citing subscription services as their main revenue source for the new year.

  Published 21 January 2019 Insight News