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• The commercial potential of thoughtful longform content

  Zetland is a Danish media company that aims to take its audience behind the news via the several longform stories and the podcast it issues each day to its 20,000 subscription paying members.

  Published 25 November 2019 Features
• Hatebase’s Timothy Quinn on the rise of hate speech and what the media can do to counter it

  Monitoring and responding to hate speech is becoming an ever increasing problem for governments, social platforms, the media and brands. In order to react to hate speech companies first have to detect and understand it — often a very difficult process given the way that languages evolve.

  Published 31 October 2019 Features
• The Young Turks Network: producing linear television for the digital age

  The Young Turks (TYT) is one of the networks leading the charge for linear television broadcast-through-digital channels, and attracting young audiences in the process. Here, we look at the evolution of the media brand, and what has made it so popular amongst millennial audiences.

  Published 28 October 2019 Features
• 6 questions about Facebook’s planned oversight body

  In mid-September, Facebook published the framework for creating an oversight body to make “principled, independent decisions” about controversial content published on the social network. Is this Zuckerberg’s ‘wolf dressed in sheep’s clothing’ or a genuine effort to protect free and responsible expression?

  Published 23 September 2019 Features
• [Video] Would you like voice with that? BBC Good Food on building its Alexa Skill

  Hannah Williams is head of digital content for BBC Good Food, an Immediate Media-owned brand with a 30 year old legacy in print and digital. Here, she talks to us about the publication’s successful first steps into the world of voice. 

  Published 10 July 2019 Features
• How The New York Times' AI-driven data insight tool is informing ad campaigns

  For publishers, AI-driven tools have largely been used for editorial purposes, to write articles on themes like sports scores, weather forecasts and real estate sales. For example, Reuters uses an AI-based tool called NewsTracer to sift through millions of tweets in real time, to flag potential news stories, for its journalists. UK-based Reach does something similar, using an AI-based tool called Krzana to monitor 60,000 online sources to alert journalists to breaking news, and Forbes has tested an AI-based tool to draft stories for contributors. Publishers have also leveraged artificial intelligence to power content recommendations, to edit homepages, and for translation.

  Published 10 June 2019 Features
• Allrecipes' unlocks audio content through Meredith's SmartCodes

  About nine months after including SmartCodes across its portfolio, Meredith has ventured further into multimedia, by incorporating audio content into the array of opportunities and experiences its readers can access through its exclusive QR codes.

  Published 06 June 2019 Features
• Vote in favour of EU Copyright Directive widely welcomed

  Publishers and media associations were unanimous in welcoming the European Parliament’s vote in favour of the European Union Copyright Directive.

  Published 01 April 2019 Industry News
• Bloomberg exec talks about digital expansion to Argentina

  Bloomberg is widening its expansion efforts in South America with a new co-branded digital partnership with Perfil, a leading publisher in Argentina.

  Published 08 October 2018 Features
• What do you really think about native advertising?

  FIPP and the Native Advertising Institute have teamed up again this year to take a closer look at the state of native advertising in the magazine media industry.

  Published 27 September 2018 Insight News