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  • Artificial intelligence - an opportunity for publishers?

    The rise of artificial intelligence in general, and machine learning in particular, has been an emerging theme at DIS for several years now. In 2018 the topic hit the mainstream as it was analysed in no fewer than five sessions with eight experts giving their views. The topics the presenters ran through ranged from the general impact AI will have on society, through to advice on how to harness the technology to monetise content now.

    Published 25 April 2018 Features
  • How constraints breed creativity for Attica Media Group’s digital transformation

    Attica Media Group, a member of Mondadori Group, was founded in 1994. Today, it is one of the largest media companies in Greece, with a portfolio of brands, magazine titles, radio stations and digital properties. According to Dimitris Nikolakopoulos, digital CCO at Attica, the company’s transformational path has been anything but dull.

    Published 22 April 2018 Features
  • When advertising goes… DIS focus on alternative revenue streams

    With both the dream of monetising reach and the digital advertising model going up in smoke for publishers, several speakers at this year’s Digital Innovators’ Summit in Berlin turned their focus to alternative revenue streams. Apart from subscription models, ecommerce received special attention.

    Published 16 April 2018 Features
  • How women's magazines innovate

    Innovation takes many forms. ForThe Netherlands's Libelle, innovation saved the 84-year-old brand as it encountered declining newsstand sales and subscriptions. For eleven of CNI's Vogues, innovative approaches to Instagram increased engagement and followers. For ALT.dk in Denmark, innovation meant turning Egmont Publishing's eight women's magazines into a one-stop digital destination for women. And, at Immediate Media's Olive magazine, innovation helped transform the small but mighty 15-year-old publication into a multi-platform brand. Each of these magazine media outlined their innovative approaches at the Digital Innovator’s Summit in Berlin.

    Published 11 April 2018 Features
  • Hearst’s global president of digital on the evolution of lifestyle brands online

    Global president of Hearst Digital Media, Troy Young, opened the Digital Innovators Summit (DIS) in Berlin recently, in a presentation that looked at the future of lifestyle brands and the Amazonification of media. We caught up with Troy at the show to get some key insights from inside the global media brand. 

    Published 09 April 2018 Features
  • Dump Facebook publishing, boost revenue, adopt chatbots: media report

    “It’s finally time to end the Facebook addiction” shouts the headline to an Innovation in Magazine Media 2018-19 World Report chapter.

    Published 28 March 2018 Opinion
  • How to talk to teens: Bleacher Report and The Economist on engaging the younger generation

    At the Digital Innovator's Summit in Berlin last week, Bleacher Report and The Economist offered insight into engaging the younger generation: Gen Z and millennials.

    Published 28 March 2018 Features
  • The relationship between publishers and platforms: fixing what was broken and other lessons

    The dynamics between magazine media publishers and platforms like Facebook and Google have shifted a lot over the last 12 months, some might even say was broken. Vivian Schiller, independent editor-in-chief at Weber Shandwick and director at the Scott Trust, discussed the dynamic between the platforms and publishers and what publishers could do to regain what went missing at the Digital Innovator’s Summit March 20 in Berlin.

    Published 26 March 2018 Features
  • Brands as media owners: how Thomas Cook took creative control of its branding strategy

    The line between brands and media owners has been blurring for some time, with many brands experimenting with their own media to reach consumers and showcase brand identity. One excellent example of this is Thomas Cook, and the main room was full for the final session of the first day of the Digital Innovators' Summit in Berlin, as Stuart Adamson, director of Thomas Cook Group's Media and Partnerships division, took to the stage to explain the brand's media strategy and the success they've had as a result.

    Published 26 March 2018 Features
  • Download the FIPP Insider Helsinki speaker presentations

    View and download the speaker presentations from FIPP Insider Helsinki, 15 March 2018.

    Published 23 March 2018 Insight News
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