Sanoma has announced it is selling Sanoma Media Budapest to Centrál Group. This transaction marks the departure of Sanoma from the Hungarian market.
Future has announced the release of 20 Windows 8 apps for its titles including T3, Total Film and Edge, powered by Magazine Cloner. In addition, the media owner’s 53 magazine brands are also now available on MagazineCloner’s Pocketmags platform.
The programme for FIPP’s Research Forum includes speakers from G+J, Hubert Burda, IPC, GfK MRI, PricewaterhouseCoopers, Magazines Canada, Meredith, Pacific Magazines, PPA, ARI and The Nielsen Company.
Join the exclusive Digital Innovators’ USA Tour (DI Tour) to San Francisco, Silicon Valley and Seattle, hotbeds of digital ideas and innovation worldwide.
All FIPP members have free access to the digital editions of all FIPP Insight publications. This includes the new Innovations in Magazine Media 2014 World Report launched last week, FIPP World Magazine Trends 2013/14, FIPP Digital Media Factbook 2013/14 and Proof of Performance: Making the case for magazine media.
Guy Consterdine, FIPP’s research consultant, finds that the way consumers use magazine media, and the effectiveness of the advertising, are much the same the world over, which means that countries with a shortage of research may legitimately quote studies from other countries when making the case for magazine media. Examples from Brazil's Ipsos and Abril, plus Chile's ANP illustrate the point.
The digital environment is causing significant changes to existing relationships between brands and audiences according to a study by Ipsos in Brazil. The Digital Magazine Metrics Project was conducted in partnership with magazine publisher Brazil and the CESAR institute (Recife Center for Advanced Studies).