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• Media Voices podcast: The Book of Man founder Martin Robinson on promoting mental health online

  On this week's episode, The Book Of Man co-founder Martin Robinson discusses his journey through the UK magazine industry, the need for a space for men to honestly discuss mental health, and plans for podcasts, longform and membership.

  Published 21 May 2018 Insight News
• Robb Report launches video-on-demand documentary series for Facebook Watch

  Last month, luxury brand Robb Report debuted its first of six documentaries made for Facebook’s video-on-demand platform Watch. The documentary series, Secret Histories of Rare Treasures, explores some of the luxury world’s most interesting artwork, collectibles and curiosities and was developed by Robb Report’s in-house custom content agency Robb Report Studio.

  Published 21 May 2018 Features
• FIPP joins IFRA and DCX Expo in Berlin

  FIPP, the network for global media, will join forces with IFRA World Publishing Expo and DCX Digital Content Expo in a world first for global associations representing newspaper and magazine media. The leadership of WAN-IFRA, representing the global newspaper industry, and FIPP, representing the global magazine media, made the joint announcement today.

  Published 18 May 2018 FIPP News
• Zenith: Luxury brands are now starting to embrace digital advertising

  Zenith has been tracking advertising expenditure across the world for the last 30 years. For most of this time we’ve looking at the market as a whole: how advertisers have collectively adjusted their budgets in response to changing economic, legal, political, technological and cultural environments. However, since 2015 we’ve also taken a focused look at luxury advertising in particular, and teased out the challenges and trends that are unique to this important category. This week we published the fourth annual edition of our Luxury Advertising Expenditure Forecasts, which tracks expenditure by luxury advertisers in 23 markets. Here’s what we found.

  Published 18 May 2018 Insight News
• A closer look at the Argentinian magazine market

  The Argentinian Association of Magazine Editors (AAER by its Spanish acronym ) has 48 member companies, which publish around 250 products annually. FIPP spoke with Gustavo Bruno, director of circulation at Editora Perfil, and president of the association. 

  Published 17 May 2018 Features
• Meredith's Food & Wine reveals new look in June issue

  Meredith Corporation’s Food & Wine announced that its June issue marks the debut of a fresh editorial redesign. The issue is already on newsstands and is accessible at FoodandWine.com.

  Published 16 May 2018 Industry News
• SPH partners with Focus Media Holding to set up joint venture company Target Media Culcreative

  Singapore Press Holdings (SPH) and China’s Focus Media Holding (FMH) have entered into a partnership to form a joint venture company, Target Media Culcreative, in Singapore.

  Published 16 May 2018 Industry News
• National Geographic and Wall Street Journal enter multi-platform collaboration

  National Geographic and The Wall Street Journal have partnered to launch Far & Away, a premium print magazine for business travelers that will include digital and social content as well. The first issue will be distributed with the May 19^th edition of the Journal.

  Published 16 May 2018 Deals
• How brands are under-investing in traditional media... and why

  A recent study to test the effectiveness of various media strands in brand building highlights a major discrepancy between what the advertising industry think and what empirical evidence suggests.

  Published 16 May 2018 Insight News
• Future appoints James Marchington as editor-in-chief

  Future has appointed James Marchington to the newly created position of editor-in-chief of Clay Shooting, with responsibility for all clay pigeon shooting content created across Future’s print and digital channels, including Clay Shooting and clay-shooting.com. He will also consult on the magazine’s branded events, including the Clay Shooting Classic and British Schools & Young Shots Championship.

  Published 15 May 2018 Industry News