Latest News

  • [Video] The importance of creating quick content to stand out as a brand

    For Cisco, creating quick content is a way to stand out as a brand on social media. Overthinking it is the biggest mistake you can make.

    Published 18 April 2018 Insight News
  • The difference between artificial intelligence and automation

    As the emergence of AI grows stronger, many have begun to conflate this technology with the previous wave of automation that has gone before it. Chris Boos, CEO and founder of Arago refutes this stance, and explains how publishers and other businesses are already practically applying artificial intelligence to their brands.

    Published 17 April 2018 Features
  • UK launches new audience measurement currency: PAMCo

    PAMCo has today released the industry's new audience measurement currency. Audience Measurement for Publishers opens up fresh revenue streams and offers advertisers greater confidence.

    Published 18 April 2018 Industry News
  • When advertising goes… DIS focus on alternative revenue streams

    With both the dream of monetising reach and the digital advertising model going up in smoke for publishers, several speakers at this year’s Digital Innovators’ Summit in Berlin turned their focus to alternative revenue streams. Apart from subscription models, ecommerce received special attention.

    Published 16 April 2018 Features
  • FIPP CEO on the resignation of WPP's Sir Martin Sorrell

    Sir Martin Sorrell, played an instrumental role in the “dash for digital” that saw a rebalancing away from newspapers and magazines, even though in recent years he suggested that the power of print had been underestimated. With his resignation, “we'll [now] never know the extent to which he was prepared to translate this into a change in spending priorities.”

    Published 15 April 2018 Industry News
  • Muse: Robb Report's new brand targeting female readership

    Robb Report launched a new brand for women that carves out a niche in the luxury women’s sector. The media brand, called Muse, will be printed bi-annually and live online at MusebyRobbReport.com.

    Published 16 April 2018 Features
  • Privacy, the EU and the future of publishers

    In a world where politicians are trying to regulate an environment they don’t understand, current European Union eprivacy regulations will not only deprive publishers of income but deteriorate the user experience for internet users, warned Oliver von Wersch, founder and CEO of Vonwerschpartner Digital Strategies in Germany during the recent Digital Innovators’ Summit in Berlin. 

    Published 13 April 2018 Features
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  • The difference between artificial intelligence and automation

    As the emergence of AI grows stronger, many have begun to conflate this technology with the previous wave of automation that has gone before it. Chris Boos, CEO and founder of Arago refutes this stance, and explains how publishers and other businesses are already practically applying artificial intelligence to their brands.

    Published 17 April 2018 Features
  • When advertising goes… DIS focus on alternative revenue streams

    With both the dream of monetising reach and the digital advertising model going up in smoke for publishers, several speakers at this year’s Digital Innovators’ Summit in Berlin turned their focus to alternative revenue streams. Apart from subscription models, ecommerce received special attention.

    Published 16 April 2018 Features
  • Muse: Robb Report's new brand targeting female readership

    Robb Report launched a new brand for women that carves out a niche in the luxury women’s sector. The media brand, called Muse, will be printed bi-annually and live online at MusebyRobbReport.com.

    Published 16 April 2018 Features
  • Privacy, the EU and the future of publishers

    In a world where politicians are trying to regulate an environment they don’t understand, current European Union eprivacy regulations will not only deprive publishers of income but deteriorate the user experience for internet users, warned Oliver von Wersch, founder and CEO of Vonwerschpartner Digital Strategies in Germany during the recent Digital Innovators’ Summit in Berlin. 

    Published 13 April 2018 Features
  • The Mr. Magazine™ interview: Entertainment Weekly proves weekly magazine brands can stand strong on all platforms

    “I don’t just consider myself editor-in-chief of a weekly magazine, but of an entire content organisation. I became editor-in-chief a little over three years ago, and I remember when I was growing up, I felt that Entertainment Weekly set the agenda for that particular week’s conversation, like this is what we need to be psyched about in entertainment. So, I really tried to move that thought process into the 21st century. And I really want to give readers something on the cover of this magazine and inside the magazine that they can’t get on the internet, that they can’t find on anyone’s social media feed, because of what our access allows.” Henry Goldblatt, EIC, Entertainment Weekly

    Published 12 April 2018 Features
  • How women's magazines innovate

    Innovation takes many forms. ForThe Netherlands's Libelle, innovation saved the 84-year-old brand as it encountered declining newsstand sales and subscriptions. For eleven of CNI's Vogues, innovative approaches to Instagram increased engagement and followers. For ALT.dk in Denmark, innovation meant turning Egmont Publishing's eight women's magazines into a one-stop digital destination for women. And, at Immediate Media's Olive magazine, innovation helped transform the small but mighty 15-year-old publication into a multi-platform brand. Each of these magazine media outlined their innovative approaches at the Digital Innovator’s Summit in Berlin.

    Published 11 April 2018 Features
  • Hearst’s global president of digital on the evolution of lifestyle brands online

    Global president of Hearst Digital Media, Troy Young, opened the Digital Innovators Summit (DIS) in Berlin recently, in a presentation that looked at the future of lifestyle brands and the Amazonification of media. We caught up with Troy at the show to get some key insights from inside the global media brand. 

    Published 09 April 2018 Features
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