With an affluent millennial population, and an existing awareness of Western brands, China represents big business for luxury publishers. Here Yvonne Wang, president of Hearst Media China, introduces us to the Country’s luxury publishing sector and looks at how Hearst is using its premium brands to attract advertisers across the region. 

Misinformation was debated and explored by some of the industry's leading minds at a journalism talk hosted by The Canadian Journalism Foundation mid-October in Toronto.

Numbers do not lie. Physical book sales are on the up. But to suggest it’s because the world has turned its back on ereaders will be premature. It’s not quite as simple as that…

Last month, New York magazine's ecommerce site The Strategist announced the November launch of a pop-up retail shop for the holiday season.

Often referred to as the “Fourth Estate”, the media plays an important role in any democratic society. A free press is essential to hold governments accountable and inform the public, thus enabling voters to partake in political debate and make qualified decisions.  

Announcing the addition of several new speakers to the DIS2019 line-up. In 2019, DIS (Digital Innovators’ Summit), the annual media innovation event first established in 2007, takes place on 25-26 March in Berlin, Germany. Pre-agenda tickets with discounts worth several hundred euros are currently on sale – but for a limited period remaining.

If you are a rising star in global media or have ground-breaking media research deserving of accolades, then this is your chance with FIPP and UPM’s Rising Stars Awards and FIPP Insight Awards. Entries for the 2018 edition of both awards are now open and the new deadline is Friday 9 November.

This is your last chance to beat the house, taking advantage of our very best FIPP World Media Congress 2019 offer. The offer ends tonight.

Only one day remains to take advantage of most special of offers to join us at the 42^nd FIPP World Media Congress in Las Vegas, the USA on 12-14 November 2019.

The 8th Data & AI for Media Week events in London will inspire magazine media companies to launch and expand their data and AI strategies, by featuring dozens of speakers from the most innovative and data-driven media companies in the world.

The media industry is facing yet another disruption: This time, a game-changing, tidal wave of artificial intelligence and data-driven processes that are replacing much less efficient ways of driving audience and revenue. Many innovative media companies have chosen to ride the wave of disruption and leverage their audience and trend data to develop revenue-making and cost-saving products and processes.

With only a couple of days to go before our DIS2019 launch offer ends, we can now announce the first 11 speakers confirmed for DIS.

With an affluent millennial population, and an existing awareness of Western brands, China represents big business for luxury publishers. Here Yvonne Wang, president of Hearst Media China, introduces us to the Country’s luxury publishing sector and looks at how Hearst is using its premium brands to attract advertisers across the region. 

Misinformation was debated and explored by some of the industry's leading minds at a journalism talk hosted by The Canadian Journalism Foundation mid-October in Toronto.

Numbers do not lie. Physical book sales are on the up. But to suggest it’s because the world has turned its back on ereaders will be premature. It’s not quite as simple as that…

Last month, New York magazine's ecommerce site The Strategist announced the November launch of a pop-up retail shop for the holiday season.

Formerly known as the Reader's Digest Association, Trusted Media Brands is a multi-platform media company based in New York, that boasts a portfolio of high profile brands. Over the years it had developed a strong and loyal audience for its print products, yet knew it needed to innovate in digital to survive and prosper. 

VDS Publishers in Amsterdam introduced the Top Gear magazine brand to the Dutch speaking market 13 years ago. Last year they expanded with their own brand, JFK magazine. Roland van der Spek, joint founder and managing director of VDS, told delegates at the recent FIPP Insider event in Amsterdam more about the challenges of launching a licensed brand in a market that was on the brink of digitalisation. 

In the ongoing search for new sources of revenue, magazine publishers have always been enthusiastic about the prospect of charging readers small sums of money to read individual articles. Yet until fairly recently, monetising content in this way has been thwarted by the lack of a simple-to-implement, user-friendly solution and a fear that consumers simply won’t pay.

Meredith Corporation announced an agreement to sell the Fortune media brand for $150m cash to Fortune Media Group Holdings, wholly owned by Chatchaval Jiaravanon. The transaction is subject to regulatory approval and is expected to close in 2018.

Meredith has completed the sale of the Time media brand to Marc and Lynne Benioff for USD $190 million. In a release dated November 1, the American media and marketing company announced the completion of the sale, which was first announced September 16, 2018. 

Axel Springer and Purplebricks will set up a joint holding company, that will acquire around 22 per cent of Homeday via the purchase of existing shares and a capital increase. In addition, Axel Springer’s existing stake of four per cent will be transferred to the holding company. Axel Springer and Purplebricks will each hold a 50 per cent stake in the joint holding company.

Global media platform Teads announced an exclusive global partnership with The Economist Group to deliver both outstream video and viewable display across all its media brands.

Often referred to as the “Fourth Estate”, the media plays an important role in any democratic society. A free press is essential to hold governments accountable and inform the public, thus enabling voters to partake in political debate and make qualified decisions.  

This week we hear from Popbitch co-founder Camilla Wright about the origins of the influential celebrity gossip site, whether celebs ever try to plant stories about themselves, and the romanticism of clandestine meetings in dark pubs.

This week we hear from Rafat Ali, co-founder and CEO of boutique travel publisher Skift. We spoke about what connects the dots between paid content, travel, dining and wellness, his belief in trendlines not headlines, his long-term aspirations for Skift vs short-term VC plays and why he wants to be useless to his business.

Creating truly successful native campaigns is what all native ad studios and brand studios are striving for. But what constitutes such a campaign – and how do you get there? The native Advertising Institute asked Richard Pattinson, senior vice president at BBC StoryWorks, BBC Global News.

The rise in popularity of podcasts hasn’t gone unnoticed by the advertising industry. According to estimates by IAB and PwC, podcast advertising revenue in the US will reach USD$400 million this year and grow to more than $650 million by 2020.

Eugene Malashenia, director of business development at Voluum DSP, talks about the growing pains and obstacles in the native advertising industry and what he sees as solutions in the future.

FIPP is seeking out your winning research campaigns to enter the FIPP Insight Awards. Deadline: Monday 5 November 2018. Here for some inspiration is a snapshot of the winning entries from 2017. 

They say that being a CEO is one of the loneliest jobs in the world. It’s particularly difficult when their organisation is facing, or in the midst of, disruption – a word that’s overused, yes, but also one that fits the bill because it epitomises the intensity of confusion, panic, and distraction that comes with massive technical and social changes.

Billionaires are not buying prestigious book publishers or TV channels. What is so special about magazines or newspaper periodicals?

On Monday, Facebook launched Portal, a brand new hardware product designed to facilitate consumer conference calling. But on the back of the company’s biggest ever data breach, criticism of the device has already been high. 

There are many brands using their relationships with customers and marketing budgets as a force for good in the world. Just over the weekend I listened to a Barclays radio advert discussing how to protect yourself from Facebook tracking, and the FMCG space has made excellent inroads to wider societal issues such as supplying clean water, providing education and preventing children from joining gangs.

Lately I’ve read a number of articles about newsrooms working with companies to grow engagement with readers by including audiences in the creation process. One article in particular caught my attention because it took a devil’s advocate stance on the issue stating, rather forcefully, that there was no proof that engagement leads to any tangible value and that people who believe it does are basing their opinion on gut instincts, not fact.

If you’re sitting on the fence over whether you should offer a digital edition for your publication, check out an important lesson The Toronto Star learned when they decided to offer their ePaper Edition as a standalone product earlier this year, after just bundling it for years with their print edition. 

The 2016/17 rush to [subscription] reader revenue as the sole income source continues to baffle me given paywalls’ less than stellar results in the past decade. But be that as it may, 2018/19 looks to be heading towards more of the same.