01 July 2026

Will you be in the room?

Now you know the programme is up, let’s have a real good look at who is actually going to be there in Madrid this October.

A former Australian Minister for Communications. The Head of Publishing at the UK’s House of Commons. The Group CIO of The Guardian. The CEO of POLITICO Media Group. The Director of Curation at TED. The CEO of FlightStory. Founders, editors and CEOs from South Africa, Vietnam, the Netherlands, India, and a dozen places in between. And that’s just on stage.

Our delegates come from 40+ countries and a variety of organisations from all corners of the media world (you can see the 2025 list right here). Not on a screen, not through endless threads of emails – actually in the room, available to meet, to chat over coffee, or a few plates of tapas. These are the kind of connections that can only happen in person.

We know budgets might be tight this year, and conferences are an easy line to cut. Fair enough. But these conversations are happening either way – the only real question is whether you’ll be a part of them.

See you in Madrid!