D2C Summit: Subscription lessons from Bloomberg Media

As the past year has shown, it’s very difficult to think about politics without thinking about money, or to think about business without thinking about the health of workers. One brand successfully occupying that intersection is Bloomberg, providing coverage and information to its international readership from within its global newsroom – the largest international newsroom in the world – and beyond, and growing a huge subscriber base since its paywall launched in 2018.