FIPP member Paperview wins innovation award

Paperview, the digital content productisation system, emerged as one of the big winners at the inaugural Media Innovation Awards held in Lisbon at the start of February, walking away with the INN Media Sustainability Solutions prize.

The awards formed part of the International Conference on Innovation in the Media held by Nova University of Lisbon’s Observatory on the Innovation of the Media. Dedicated to the theme “(Per)forming Innovation”, the first edition of the annual event explored the concept of innovation from a conceptual and performative point of view in the media sector as well as the innovative use of digital media.

In addition to the first Media Innovation Awards, the programme included a makeathon for PhD students and young researchers, workshops and master classes, theoretical discussions, debates with professionals, hybrid sessions and artist residencies.

“The award that the Observatory on the Innovation of the Media granted Paperview signals precisely how Paperview delivers a positive and innovative strategy in this industry’s struggle to achieve sustainability,” said Maria João Vasconcelos, Head of Marketing at Paperview.

“What is at stake here is the capacity of the media to succeed in having their digital transformation. Creating a website and feeding it with news, images and opinions is not enough. Looking at subscriptions like it was done 50 years ago, when they were a complement to sales and advertising, is no longer enough. Either the digital revolution is global and includes the totality of the business model and the market, or it won’t succeed.”

Based in Lisbon, Paperview allows publishers to provide simple access to their best digital content, without reader’s commitment, while the system gives readers the freedom to choose what they want to read. Their media clients include Linhas de Elvas and Diário do Sul.

Paperview is a FIPP member.