Ira Ehrenpreis on what the media industry can learn from iconic D2C companies like Tesla and SpaceX

The fact that consumers are increasingly demanding greater values alignment with businesses they buy from has seen the rapid rise of some iconic D2C brands. To discuss how these companies are using a focus on impact as a strategic advantage and connecting in new ways with customers, venture capitalist Ira Ehrenpreis – an early investor in Tesla and SpaceX – joined global expert Robbie Baxter at FIPP’s D2C Summit.

This article is available to registered FIPP users only. Sign up for FREE to get access to this and other great articles. It's quick and easy.

By registering, you agree to your information being used in accordance with our Privacy Policy

Reset your password

A link has been emailed to you - check your inbox.



Don't have an account? Click here to register

Your first step to joining FIPP's global community of media leaders

Sign up to FIPP World x