Shutterstock launches The Newsroom, for 24/7 access to breaking news and content in real-time
Global creative platform Shutterstock, Inc. has announced the launch of The Newsroom, a resource for global breaking news, exclusives, and archival content designed to transcend traditional newsrooms. In The Newsroom, Shutterstock’s team works directly with news teams to package key trending stories, archival and UGC content for its global clients.
The Newsroom connects Shutterstock’s established team to news teams, editors, journalists, publishers and broadcasters to a unique concierge service for access to exclusive premium content. The Newsroom team will provide inspiration for storytelling across celebrity, news, politics, and pop culture, with first-to-market exclusives.
“As an exceptionally valuable extension of our global Editorial team, The Newsroom leverages the expertise of world class editorial professionals to deliver breaking and trending news via photo, video and packaged collections directly to the inboxes of today’s leading media and broadcasting networks globally,” said Jamie Elden, Chief Revenue Officer at Shutterstock.
“We want our customers to be at the forefront of breaking news content, and the time is now. Our clients are looking for turnkey news stories that they can amplify across their platforms to maximise moments of engagement.”
“After listening to our customers, we realized that there was a clear market need for a more personalized newsroom service,” said Aaron St Clair, Editorial Director of The Newsroom at Shutterstock.
“The Newsroom is a true partner to media companies, publishers and broadcasters that utilizes our global network of over 1,000 photographers, journalists and videographers for providing breaking, exclusive and high-quality content that will engage audiences. We want our customers to think of us as an extension of their newsrooms, and it’s a tremendous value-added service as part of a partnership with Shutterstock.”