A Deep Dive Into Digital Subs

How are paywalls, subscriptions and subscribers evolving?

This report, made in partnership with CeleraOne, explores the results of a survey conducted by FIPP, which gathered responses from 95 publishers in 11 nations – Argentina, Canada, Finland, France, Germany, Japan, The Netherlands, Norway, Sweden, the UK and the US.

Using a catalogue of insights gleaned from three years of FIPP’s quarterly Digital Snapshot reports, the report also looks back on the brands who have consistently led the way when it comes to subscriptions, asking what others might learn from their approaches.

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