The discussion with the FirstLady, who served as the guest editor of Meredith Corporation’s MORE magazine (July/August 2015 issue), will be titled “Media With Purpose,” and highlight the ability of multi-channel magazine media to raise awareness of critical issues facing society. It will also address what magazine media, along with leading voices such as the First Lady’s, can do to reshape and amplify conversations on important humanitarian topics and issues.
“Magazines play a critical role in influencing public opinion and engagement,” says Seymour. “I experienced that power first-hand when the First Lady guest-edited MORE, and shared stories about the people and causes that are most important to her. Magazine media’s reach across print and digital is unparalleled, and I’m thrilled to have the opportunity to discuss these topics with her, and share more about what all of us can to do make a difference, whether in our own communities or around the world.
The magazine media industry leadership will also come together to raise awareness about the Let Girls Learn initiative, which is committed to expanding access to education for adolescent girls worldwide. For more information about Let Girls Learn.
“Public service is a core value of the magazine media industry, and we are very pleased to welcome Mrs. Obama to hear about how we are making a difference,” said Steve Lacy, Meredith Chairman and CEO, and Chairman of the Board of Directors of MPA. “We’re excited to bring together the entire magazine media industry to draw attention to this worthy initiative. Our collective efforts will have a significant impact on the lives of women and girls around the world.”
Beginning February 1, AMMC will welcome more than 400 decision makers from the American magazine media industry—including the leadership of the top magazine media companies, publishers, chief revenue officers, digital leaders, editors, writers and marketers—for a two-day forum exploring this year’s “Next Up” theme, devoted to the most critical issues in today’s magazine media business.
Additional speakers include NBC Late Night’s Seth Meyers, Snapchat co-founder and CEO Evan Spiegel, AOL CEO Tim Armstrong, Essence editor-in chief Vanessa DeLuca, Time’s Nancy Gibbs, and more.
For additional information about AMMC, and to purchase a ticket, visit www.magazine.org/ammc2016.
More like this