China, India, Russia and Mexico top emerging markets for online media companies
A new report by Ernst & Young says growth will be fuelled by rapidly increasing internet penetration. There are expected to be two billion broadband connections by 2016 in the emerging markets covered by the report, twice that of mature markets Smartphone shipments to emerging markets will also double between 2014 and 2018.
China, the top emerging market for online media companies, is expected to have 500 million wireless broadband connections by 2016 (to put that number in context, it has a population of 1.36 billion).
The country’s regulations, however, make it an infamously difficult market for foreign companies to enter. Facebook and Google are just two U.S. tech giants that have been blocked or restricted.
Read the rest of this story at TechCrunch.
More like this
