Condé Nast International has appointed Karina Dobrotvorskaya as president and editorial director, brand development.
Dobrotvorskaya will have responsibility for developing new print and digital products around the world for the publisher of Vogue, Vanity Fair and Glamour. In this newly created position, Dobrotvorskaya will focus primarily on launching new products and brands in emerging markets as part of a broad responsibility to support brand development in global markets for the international division of Condé Nast, which operates more than 120 magazines and 80 websites in 26 markets outside the US. She will report to Jonathan Newhouse, chairman and chief executive of the company and will be based in Paris, France. Dobrotvorskaya will begin her new role in January 2013.
Said Newhouse: “The purpose of Karina’s appointment is to guarantee the highest level of editorial quality as Condé Nast expands its branded products into new markets and new media. Karina is a superb editor who will use her talent, experience and know-how to fight for editorial excellence.”
Dobrotvorskaya is currently president of Condé Nast Russia, having been appointed in 2008 after working on the editorial side. She began her magazine career in 1998 as the first features editor of Russian Vogue. She was promoted to deputy editor of Vogue and in 2002, became the founding editor the decorating magazine AD. She served as a consultant on the launch of Glamour in 2004 and in 2006 was named editorial director of the company while continuing to edit the decoration title. Under her direction, Condé Nast Russia successfully launched Tatler, Brides, Condé Nast Traveller and last month, the first European edition of Allure. She also supervised the establishment of seven branded websites. She is known for editorial innovation, such as publishing a special issue of Vogue devoted to dance.