Meet Business Insider’s ‘teen’ reporter
While that stat, reported in the Cassandra Report’s Fall/Winter edition last year, may be worrying to some parents out there, media companies have taken note. Business Insider, for its part, has gone so far as to create a beat specifically to cover the millions of people who straddle the millennial-Gen Z divide. Meet BI’s teen beat reporter: Caroline Moss, 27, who joined Business Insider after a stint in the non-profit sector, and who proudly refers to herself as ‘Teen Correspondent’ in her Twitter bio.
“Caroline’s job is to cover Internet culture,” her editor Jay Yarow, told Digiday: “Everyone knows things are going digital. There’s a major generational shift away from traditional media like TV toward new services and categories, and we want to capture that shift.”
Read the rest of this story at Digiday.
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