Travel + Leisure launches Locals, a new IGTV series
Locals will release a new short-form video each month. Each episode will focus on one destination and will feature a character who guides the audience through their personal story and connection to the location.
“We couldn’t be more excited to launch our first-ever Instagram TV series to provide Travel + Leisure’s audience with new perspectives on their favorite destinations,” said Litty Flynn, lifestyle executive producer at Meredith Corporation. “Whether you’re an active traveler or simply wish to experience the best a location has to offer through the eyes of a resident, Locals will reveal the true, authentic appeal of these amazing places.”
To watch the first episode of Locals, click here.
Meredith is a member of FIPP.
More like this
Here’s a timeline of Meredith’s purchase of Time Inc. and what’s been happening
Meredith’s EatingWell EIC talks about merge with Cooking Light