Cosmopolitan launches Home, Made initiative to help young women in London
Cosmopolitan teamed up with Dot Dot Dot to locate properties across the capital, which would otherwise remain disused. These properties have been made available for half the typical London rental cost and been filled with young women who need to work in London but are struggling or unable to afford it.
Dot Dot Dot has secured two buildings, one in Clapham and another in Stoke Newington. Both buildings were redecorated with the support of eBay who provided all furniture and furnishings from their onsite home move shopping hub. Cosmopolitan has found 12 housemates all starting out in their careers who, in return for cheaper rent, will provide 16 hours of volunteering a month in the local area for female-focused causes.
Farrah Storr, editor of Cosmopolitan, says: “In the last decade London has become increasingly hard for young people from across the UK to pursue a career in which a move to the capital is necessary. With average monthly rental prices now around £1,450, we at Cosmopolitan wanted to offer young women the opportunity to live at a cost they could truly afford. With the help of Dot Dot Dot, we are extremely proud to have been able to support and provide homes for 12 women who are all embarking on the first stage of their careers.”
Katharine Hibbert, founder and director of Dot Dot Dot, added: “As a social enterprise, we are in business to use buildings that would otherwise be empty to house people who want to use their time to help others. We’re delighted to be able to do this for some of Cosmopolitan’s readers, and we’re excited to see how inexpensive housing makes a difference to their lives, and what volunteering they get involved with.
“We also want to make a wider difference to Britain’s housing crisis, and so we are glad to back Cosmopolitan’s wider efforts with their Home, Made campaign to get the issue higher up the agenda for policy-makers, voters and big businesses, and to raise awareness of the need for change.”
Hearst Magazines is a member of FIPP.
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