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FIPP World Congress 2017 | Meet the speaker: Nick Blunden, The Business of Fashion

As chief commercial officer Nick has responsibility for growing The Business of Fashion’s global audience and revenue. Nick will be speaking at the 41st FIPP World Congress, taking place from 9-11 October in London.

***See more about the FIPP World Congress here and sign up here.***

Read our Q&A with Nick Blunden where he takes us Inside The Business of Fashion.

Nick Blunden ()

Before joining BoF Nick held a variety of senior positions at The Economist Group including global managing director of Economist.com, global digital publisher of The Economist and global managing director of client strategy. He was also global publisher of the magazines Intelligent Life, 1843 and The World In.

Prior to The Economist Group Nick was UK CEO of Profero, at the time the world’s largest independent digital communications agency. In his seven year tenure at Profero Nick oversaw the rapid expansion of the UK business, successfully launching its media business Profero Performance and its technology business Profero Connect. 

In addition to Profero Nick has also enjoyed success as a management consultant at IBM and as a client side marketer at Energis, now part of Cable & Wireless.

Nick will speak at the 41st FIPP World Congress, 9-11 October 2017 in London, the UK. Meet him there. 

Congress 2017 horizontal ()

  • How subscriptions became a driver of profit at The Economist

    Subscriptions have become The Economist’s biggest income stream in the past seven years. Michael Brunt, chief marketing officer and managing director, circulation at The Economist explains how they managed to transform the 174-year old title’s circulation business into the biggest driver of profits.

    9th Nov 2017 Features
  • The state of brand licensing around the world

    Recently, there has been a period of time where there was somewhat of a slow-down in international brand activity as companies focused on shoring up their bases. However, this year we have seen an increasing number of reports surfacing about media companies adopting a more global outlook again – at least in certain segments. Does this mean a renewed focus on brand licensing, and in what form? And what is the outlook as we head into 2018?

    13th Nov 2017 Features
  • CDS Global and Zeddit announce tech partnership to help publishers grow print magazine subscriptions

    CDS Global and Zeddit announced a strategic technology partnership in the UK and Australia to provide advanced subscriber conversion capabilities for print magazine publishers. The partnership will focus on improving the conversion of visitors to magazine websites into subscribers for CDS Global clients.

    13th Nov 2017 Industry News
  • How Egmont is reaping rewards from creating ALT.dk

    One of the biggest drives for publishers in the past decade or two have been transitioning their print content to digital. For some it is all about maintaining the magazine's brand essence online, yet others have enjoyed success in amalgamating print publications to create new web first brands.

    13th Nov 2017 Features
  • Why content should be created specific to each platform

    Publishers’ growing urge to be platform agnostic needs to be balanced by focussed efforts to ensure content remains platform specific.

    13th Nov 2017 Features

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