The deal is effective immediately and the founder of Camerama, Salah Akram Zalatimo, will join the company as VP of mobile products, reporting to Forbes Media chief product officer, Lewis D’Vorkin. Zalatimo will build on Forbes’ mobile strategy by developing a platform of apps for the company, leveraging the core technology that served as the foundation of Camerama.
“Salah brings with him a unique set of skills, experiences and assets. He’s been a founder of a business, he has the technical know-how and the data-driven mindset that will help Forbes expand its growth in mobile apps,” said D’Vorkin. “Our goal is to build passionate communities under the Forbes umbrella – the kind that marketers want to reach and that generate valuable and relevant content.”
Zalatimo founded Camerama in 2014. Financial terms of the deal were not disclosed.
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