Google launches first AI video generator Veo and new image generator Imagen 3

Google has announced the launch of its first AI video generator, named Veo, alongside a new image generator called Imagen 3. These developments were introduced through Google’s cloud platform, Vertex AI, which offers various AI tools aimed at enterprise users. The company asserts that generative AI is crucial for business growth and transformation, highlighting the potential of these innovations to enhance user experiences in the market.

The Veo video generator, developed by Google DeepMind, is designed as an image-to-video model capable of producing high-quality, high-definition videos from photos. The technology promises to create video content that closely resembles real-world images, thereby alleviating the complexities associated with traditional video editing and filming processes.

To operate the Veo model, users need to upload an image and provide a text prompt specifying the type of video desired. Alternatively, users can generate videos solely through text instructions. The private preview of this service will be accessible to Google Vertex AI customers starting next week.

In addition to the video generator, Google has unveiled Imagen 3, an advanced image generation tool designed to produce realistic and high-quality images based on prompts provided by the user. This model similarly aims to streamline the content creation process, allowing users to obtain visually appealing images with minimal effort.

These AI models are targeted primarily at business and commercial users, with both Veo and Imagen 3 slated for broader availability to all Vertex AI customers next week. As the publishing industry progressively integrates artificial intelligence into various facets of content creation, editing, and distribution, the launch of these tools may signal a pivotal shift toward enhanced operational efficiency and personalisation within news and magazine publishing.

Curated, edited, and published by our team, with stories provided by the AI news platform, Noah Wire Services.

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