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Chart of the week: Reading big on the young agenda

Reading isn’t one of the top priorities for the digital media savvy generation? Think again. Reading is the second most favoured pastime activity for the so-called Generation Z, those between the ages of 15-20.

Chart of the week reading ()

This goes along with listening to a lot of music followed by watching TV. The two generations that read more than the youngest are the boomers and the silent generation.

Download the chart here.

Source: Statista

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