Letter from FIPP CEO James Hewes: Streaming turns into a river
We haven’t covered OTT streaming services much at FIPP but their increased interaction with publishing businesses – and of course their ever-growing popularity – means we mustn’t ignore them any longer.
Last year, we added video and audio streaming services to our quarterly Digital Subscriptions Snapshot report, and the story of their growth and scale is compelling.
Globally, Netflix remains the leader, having exceeded 200m subscribers, although their growth is clearly slowing and will likely continue to in the face of ever-fiercer competition.