“As MPA celebrates its centennial and recognises the 100-plus years of magazine media excellence, it is wonderful to see so many new magazine brands launch year after year,” said Linda Thomas Brooks, MPA president and CEO. “Companies big and small continue to see the value in magazine media and its ability to connect with audiences in a way no other medium can.”
“Where Women Create Work gives women a much-needed platform to tell their own stories, in their own words about their own passions,” added Husni. “Launching a new magazine is an accolade in itself, but this brand was the clear winner because of its ability to connect with women on numerous levels and because of its beautiful, eye-catching design.”
To be eligible for the Launch of the Year award, magazine brands must have a regular print frequency and have launched between January 1 and December 31, 2018. They are evaluated on creativity and reaction from both the magazine media industry and consumers. Almost 200 magazine brands qualified for the award based on these criteria, which is more than 40 per cent higher than last year.
“I am so honoured to receive this award—especially among such an esteemed group of finalists,” said Jo Packham, Where Women Create Work creator and editor-in-chief. “Where Women Create Work points out the most extraordinary women of our time. I am extremely proud of the stories we have told and cannot wait to shed even more light on the artisan entrepreneurs, the makers’ creative processes and artistic work spaces, and those passionate about all things food from around the world.”
MPA – The Association of Magazine Media is a member of FIPP.
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