International content solutions firm WoodWing Software has acquired Scienta, provider of cloud-based content management solutions, in a partnership that will enhance WoodWing’s existing offerings for its clients, which include Hearst, Forbes, and Axel Springer.
WoodWing’s Content Orchestration approach aims to help brands, publishers, and agencies to smooth out the “content spaghetti” that can come with lack of structure and appropriate tools for managing workflow. As teams grow, and particularly with so much work now being done online, this kind of efficiency tool is increasingly in demand.
Scienta is a cloud-based content management platform which serves mostly document-intensive sectors such as accountancy organisations, tax advisors, and government institutions. Their digital workspace and collaboration tools are used by more than 2,000 clients in the Netherlands and abroad.
By joining forces, WoodWing aims to grow into new customer segments and Scienta hopes to scale its product offering internationally.
“We are excited about Scienta joining the WoodWing Group,” said Ross Paterson, CEO of WoodWing. “It enriches our product portfolio and allows us to break into new market segments with our Content Orchestration solution. Both Scienta and WoodWing operate at the heart of the content processes with their customers.”
Reinder Repko, CEO of Scienta, said: “We are proud to become part of WoodWing. Over the past 15 years, we have developed Scienta into a key player for Quality and Process Management Software. We are excited to announce this new step that we are taking as an organisation.”
Scienta’s key management will stay on board and will hold an equity stake in the business combination.