Yves Bougon, an accomplished French executive, joins Condé Nast France from Hearst Fujingaho, one of Japan’s leading multimedia companies, where he currently serves as CEO and representative director, based in Tokyo. He brings with him vast knowledge and expertise within the publishing field, after years of overseeing the development of media brands within Asia.
Yves Bougon joined Hachette Fujihaho, Japan’s oldest publishing company in 2004. In 2006, he was named CEO and representative director and kept the presidency after the acquisition of the company by Hearst Magazines in 2011. He then took on further responsibilities as senior vice president of East Asia in 2014, managing all brands within the region. Yves Bougon has since been responsible for implementing a digital-centric organisation, building a hugely successful ecommerce business around Elle Japan; five magazines and nine digital media were launched under his supervision driving the growth of the digital business to 40 per cent of current revenue from two per cent in 2006.
Yves Bougon commented: “It’s a great honour for me to join Condé Nast France and its amazing portfolio of great premium brands. I have always had a passion for print, news and media in general. Ultimately, the success in our business is always about people and I know I am joining an excellent team of talented professionals.”
“Yves has deep experience and a track record of success in directing the evolution of a business from print to a modern, digital and multi-platform organisation. He has that rare profile of understanding the luxury market, the companies in that space and their culture as well as an innate understanding of some of the industry’s most important growth markets and how to tap into them. He is known and widely respected by Conde Nast’s advertising partners around the world. We all welcome him to the team,” commented Jonathan Newhouse.
Early in his career, Yves spent his time writing, editing, publishing magazines for French clients in Japan, and was involved in many digital ventures; after achieving a Bachelor’s degree at Institut d’Etudes Politiques de Paris (SciencesPo.), followed by a Master’s in International Business at Paris Dauphine.
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