Driving revenue with publisher data, with News UK, Permutive & Wright’s Media
From FIPP World Media Congress 2020: in this session we hear about how to drive revenue using publisher data with Dan Gilbert, Director of Data, News UK (UK), Bedir Aydemir, Head of Audience and Data, News UK (UK), Aarti Suri, Senior Customer Success Manager, Permutive (UK) and Michelle Myers, Chief Revenue Officer, Wright’s Media (USA).