Anna Jones has been named chief executive officer of Hearst Magazines UK, effective immediately. Jones has been leading the company since November 2013 in her role as chief operating officer. The announcement was made by David Carey, president of Hearst Magazines, and Duncan Edwards, president and CEO of Hearst Magazines International, to whom Jones will report.
“Anna is a truly modern media executive,” Edwards said. “She understands what consumers want, and knows how to help marketers achieve their goals. As CEO, she’ll increase the momentum of the last four years, during which this company has become the most advanced print and digital business in its sector.”
Jones was appointed chief operating officer of Hearst Magazines UK in 2011. Before that, she was digital and strategy director at Hachette Filipacchi UK, responsible for digital businesses, emerging platforms, group publishing for the weekly titles, and strategic insight for brands, editors and senior managers.
“Hearst Magazines UK is a vital part of our global portfolio,” Carey said. “Anna is strategic and collaborative: Over the last five months, she’s grown our digital business, established a new corporate sales structure to better serve clients, launched a new marketing platform, Hearst Empowering Women, that leverages the strength of our brands, including Cosmopolitan, ELLE, Harper’s BAZAAR and Good Housekeeping, and is rolling out the first issue of Town&Country in the U.K.”
“I am thrilled to be taking on this role at such an exciting time for Hearst Magazines UK. As the media landscape continues to change, we are developing new platforms, new ideas, and new ways of doing business,” Jones said. “The trust our audiences have in our brands and the talented teams we work with offer us a unique opportunity to deepen our relationship with both our consumers and our partners.”