The appointment will see Munro Hall take responsibility for all ninety four magazine brands in the UK, with a total reach of 8.7 million. Bauer’s portfolio includes TV Choice, the UK’s biggest TV listing magazine, Take a Break, That’s Life, Bella, Empire, heat, Closer, Yours, Motor Cycle News and Grazia.
Bauer Media has seen recent growth through the development of new magazines, events, experiences and brand extensions, including the launches of Modern Gardens magazine and Empire Live. Combining its magazine media brands into one new business means Bauer can quickly and effectively scale growth opportunities.
Paul Keenan, CEO Bauer UK and the Nordics said: “Rob Munro-Hall’s experience leading Bauer’s specialist and London Lifestyle business and managing magazine businesses in the UK and Australia brings a wealth of knowledge and skill to our newly strengthened magazine media business.”
Munro Hall said: “This is a significant time for Bauer Media UK as a unique multi-media content creator and I’m excited by the opportunity to accelerate the growth, development and operational performance across all of our influential brands”.
Bauer Media is a member of FIPP.
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