Big Data event to take place in London in June
The World Newsmedia Network and Reuters Institute at the University of Oxford have organised their inaugural event ‘Big Data, Big Ideas for Media’. The event will take place on 7 June at the Millbank Tower in London, and is hosted by Open Society Foundations.
The conference, born out of the Reuters Institutes’ Big Data research, will focus on how media companies can leverage data to better understand their media landscapes, their audiences, and help develop content and commercial strategies for the future. Media company executives and managers on the business and journalism sides, technologists, journalism faculty, media stakeholders are encouraged to attend.
Key points to be discussed:
- The Big Data landscape
- How Big Data is the ‘new oil’ for media companies
- Using Big Data to achieve growing revenues and audience insight
- Telling powerful journalistic stories with Big Data and mapping
- Leveraging Twitter and Facebook Big Data
- Gerd Leonhard, media futurist and Big Data guru
- Michael Brunt, SVP, The Economist
- Stephen Doig, Pulitzer Prize-winning data journalist and computer-assisted journalism expert and academic
- Andy Mitchell, managing director at ANyMedia network, part of DMGMedia, formerly A&N Media including Daily Mail
- James Ball, lead data journalist, Guardian
- Martha Stone, Big Data researcher, Reuters Institute and conference organiser (pictured)