Chart of the week: Social media apps are leading the pack
According to a report by Deloitte, it’s the weather app that users show second most interest in on a regular basis, meaning at least once a week. It’s the app version of the good old browser, whose high versatility makes it the third most used app. The browser still is the multi-purpose fallback app, if there are services that don’t provide their own app or a certain app isn’t available for your specific mobile operating system.
More like this
Chart of the week: Native ads – the imitation game
Chart of the week: Technological improvements will drive mobile adspend
Chart of the week: $7.2bn will be lost in money spent on online ads this year
