Axel Springer has announced the acquisition of CeleraOne, a German provider of paid content technology. With the acquisition, the media company becomes a technology provider in the business of payment technology.
CeleraOne, founded in 2012, specialises in the real-time processing of large data volumes and is a service provider for numerous German and Swiss publishers with its solutions for paid content technology. At Axel Springer, CeleraOne has already been applied in the paid content offerings of Welt and Bild since their launches in 2012 and 2013 respectively.
Founders Moritz Hilger and Tim Eggert will remain with CeleraOne for the long term and will continue in their current positions. The business with artificial intelligence solutions for the steel industry is no longer part of CeleraOne and will be headed by co-founder Dr Falk-Florian Henrich.
Stephanie Caspar, CEO News Media National and Technology at Axel Springer, says: "Users' willingness to pay has increased significantly worldwide. Paid content technology is one of the key value drivers of the digital distribution business. With the acquisition of CeleraOne we combine three goals: investment in a growth business, the further expansion of technology and data competence as well as the constant development of paid journalistic offerings.“
***Hear from Dr. Stephanie Caspar and many other media innovation leaders at DIS2019 (Digital Innovators' Summit), taking place on 25-26 March in Berlin, Germany. Book by 12 March to save 200 euro from final delegate rates.***
Moritz Hilger, founder and CEO of CeleraOne, added: “We are pleased to have found a strong partner in Axel Springer for the further development of our platform. Combining great experience and innovative technologies, we will be able to support providers of paid content offerings with our solutions even better in the future.”
Axel Springer is a member of FIPP.
More like this
Newspaper and magazine platform PressReader has announced its acquisition of News360. News360's technology analyses and attributes content from any given news story to more than a million distinct audience interests, and reaches more than 100M unique readers every month through its News360 app.21st Aug 2019 Deals
Future Media Group has acquired W from Condé Nast. The acquisition will bring W together with Surface and Watch Journal to form Future Media Group. The Group will continue to publish eight print issues of W annually while also expanding the brand's digital and experiential footprint.25th Jun 2019 Deals
Wainscot Media, a provider of publishing and content marketing solutions based in the USA, has acquired 9Threads, publisher of two prominent B2B fashion magazines and its associated properties.28th May 2019 Deals
Authentic Brands Group (ABG), a global brand development, marketing and entertainment company, today announced that it has finalised the purchase of the intellectual property of Sports Illustrated from Meredith Corporation. This acquisition adds a new vertical to ABG's growing platform and portfolio, which currently generates over US$9.3 billion in global retail sales annually.28th May 2019 Deals
Having launched both Wallpaper* and Monocle, Tyler Brûlé is widely considered one of the most influential media innovators of his generation. Since its inception, the Monocle brand has grown into a unique global media entity that successfully combines print, web, retail and broadcast components.9th Sep 2019 Features
History tends to suggest that once the plug has been pulled on a print magazine brand, no matter how iconic its, it is the end of the road, or if they are lucky an afterlife as a digital or web version. Charlotte Ricca outlines the unlikely revival of The Face, and asks whether we might see other magazine brands return.9th Sep 2019 Features
Hearst Magazines announced that James Wildman has been named president of Hearst Magazines Europe. Wildman, who has been president and CEO of Hearst UK, adds oversight of Hearst Magazines in Italy, the Netherlands and Spain to his responsibilities.5th Sep 2019 Industry News
View and download the speaker presentations from the FIPP Insider events in South Africa, 21 and 22 August 2019.5th Sep 2019 Insight News
Visit our Youtube channelFIND OUT MORE
FIPP newsletters allow you to keep up with industry trends, research, training and events across the worldFIND OUT MORE
What’s happening now, what’s coming next