The Italian edition of Cyclist is Dennis‘ fifth international version, and the title is now available in 22 territories across three continents. Edisport also publishes the Italian edition of Dennis’ car title evo.
Carlotta Serantoni, senior licensing manager for Dennis Publishing, said: “Cycling is so popular in Italy so we know it’s a market that’s ready for the magazine. Having already worked with Edisport on evo we know that they will do a great job of bringing this premium brand to the Italian people.”
Paolo Cionti, COO of Edisport Editoriale said: “We are delighted to be working with Dennis on the launch of Cyclist in Italy. We are huge fans of the product, and enjoy working with the team in the UK. Italians love road cycling, and many of the top brands of both clothing and bikes are made in our country.”
Cyclist Italy will launch on the 15 February with an initial print run of 60,000 copies. The magazine will publish 10 issue per-year and the cover price will be €6.
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