Business Insider Poland will adopt the successful approach of Business Insider in the United States, while adding a special emphasis with regard to the Polish market. The offering is supposed to start within the first half of 2016.
Alek Kutela, CEO Grupa Onet.pl: “We are delighted to bring with Business Insider an offering to the Polish market, that fulfills the needs of young industry leaders for a new approach in digital economic journalism.”
A detailed concept of Business Insider Poland is going to be worked-out. The license agreement for Poland was reached after Axel Springer closed the majority acquisition of Business Insider Inc. end of October 2015.
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