FourFourTwo now has local sites now in Australia, Indonesia, Malaysia, Singapore, Thailand and, of course, the UK. The company says that last year, FourFourTwo grew its worldwide digital audience by more than 150 per cent.
Global brand director, Andy Jackson, said: “This is the next major step for the brand in its global expansion plan after the great success the team enjoyed last year in Southeast Asia. Our growth has been built on our intelligent, informed and quality coverage of the local game in each market we enter and this is a formula we are looking to replicate in the US.”
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