The agreement commences in May, when Shape and existing title Fitness will merge under the new ownership. The brands will still operate separate websites, according to the company.
Meredith National Media Group president Tom Harty said the acquisition "increases our reach among millennial women to over 23 million, creating an unmatched opportunity for advertisers to connect with this highly-valued audience across multiple media channels."
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Event management platform Evessio has been named Event Technology Awards’ (ATA) official event partner for second year in a row.4th Nov 2019 Industry News
Yesterday, Twitter CEO Jack Dorsey announced that the platform had taken the decision to ban political advertising, stating that the significant power and influence of online advertising “brings significant risks to politics.”31st Oct 2019 Industry News
Meredith Corporation’s Allrecipes.com has appointed Jason Burnett as Executive Editor, effective immediately. He reports to Michelle Edelbaum, Director of Content Strategy for Meredith’s Food Vertical.27th Oct 2019 Industry News
Facebook’s long promised olive branch to publishers, the Facebook News section, which features content exclusively from media companies, has finally gone live today in the US.25th Oct 2019 Industry News
Condé Nast has announced the launch of Vogue Business in China. The edition launches on WeChat on 10 December, to help more than six million fashion professionals in the country understand China’s impact on the global market landscape.9th Dec 2019 Launches
Last month, Kylie Jenner became the world's youngest self-made billionaire of all time when she sold a 51 per cent stake in her cosmetics brand to Coty Inc. With more than 150 million Instagram followers, Jenner’s success highlights the growing influence of the platform. Here, we speak to Vogue Business about how Instagram is now impacting the fashion industry at large.9th Dec 2019 Features
Data privacy was a hot topic of discussion at the FIPP World Media Congress, held 12-14 November, 2019 at Planet Hollywood in Las Vegas. The panel included Ting Cai, Partner Director of Product and Technology at Microsoft, Brigitte Gwyn, EVP Government Affairs at MPA, and Jean-Paul Schmetz, Founder and CEO of Cliqz, a division of Burda, and was moderated by Martha Stone Williams, the CEO of World Newsmedia Network. Panellists discussed the state of privacy on the internet, policy measures around the world, and outlined the top three things magazine media can do to bolster their privacy practices.9th Dec 2019 Features
MPA – The Association of Magazine Media in the USA announced the findings of a five-year study of magazine media audiences at the MPA Biennial Research Symposium last week. Under the umbrella of Magazine Media 360°, the magazine media trade group measured consumer demand by brand across formats and platforms using third-party, verified and audited data since 2014.9th Dec 2019 Insight News
Christopher Spencer aka Cold War Steve is a visual artist from the UK, currently making huge waves across the global media sphere. We recently caught up with him and his manager at the FIPP World Media Congress in Las Vegas to find out more.9th Dec 2019 Features
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